Culture is what managers do on Tuesday.

Most culture work fails because it lives in the wrong place. It lives in the away-day, the values poster, the all-hands keynote.

Real culture lives in the small repeated moments — the Tuesday standup, the way decisions get made over Slack, who gets interrupted in the meeting, what happens when someone misses a deadline.

If you want to change culture, change the rituals managers run. Not once. Every week.

Three rituals we recommend most often:

1. A weekly 1:1 that always covers 'how are you, really?' before tasks.

2. A 10-minute team retrospective at the end of every week, with one thing to keep and one thing to change.

3. A monthly 'decisions log' — every meaningful decision, who made it, why.

None of these are exciting. All of them outperform a values poster.